About

“Working with a key superannuation client we found ourselves working closely with Orange Squid. Orange Squid was instrumental in driving change within the business, transitioning it from the old and inefficient ways of connecting with their client base, to think innovatively about how to drive behaviourally positive outcomes. Changing internal processes is often a difficult action to elicit, but dealing with Orange Squid made it engaging, with all participants eager to enter into the conversation of change. This resulted in the team being able to find the best ideas. The Orange Squid Team works closely with not only their clients but also with their key stakeholders. I have not come across a more accountable group before whose only focus is to ensure they get the best results for their clients to ensure ROI for change is allocated in the most successful way.”

“Orange Squid worked with us under a tight timeframe to produce a very specific piece of work, designed to inform us on some longer term strategic setting. Notwithstanding their efficient and dynamic approach, Orange Squid’s real value was in guiding us through the various solutions to the problem we perceived we had. And it was this ‘perception’ of the problem where Mark and the team took things to another level. Working with Orange Squid on not only identifying the key issue, but being abundantly clear in your own mind of what you are truly looking to solve for is where these guys come into their own.”

“Orange Squid was incredibly engaging to work with, sharing many interesting insights and experiences to illustrate best practice methods. The feedback from the team was overwhelmingly positive, leaving them feeling inspired and motivated. I would highly recommend Mark, Astrid and the team at Orange Squid.”

“The Orange Squid team brought some real intellectual rigour to the process and challenged us to think differently about getting insights. And most importantly they worked collaboratively with the team to up-skill them in best practices and to think differently, whilst also making the whole process commercially rewarding and enjoyable.”

“Orange Squid has a passion that is infectious. As a team, their skills are highly complementary. Mark brings expertise in competitive strategy and the technical aspects of innovation. He is a highly engaging story-teller and trainer, and has been very successful in conveying the impetus for innovation and compelling audiences to action. Astrid brings valuable insight as an organisational psychologist. By understanding the complexity of effecting change within the culture of an established organisation, she has been able to provide advice through challenging situations as the foundation for the program was laid, and then gradually embedded. They have been involved at every level of the business – from interns to the executive leadership. By making complex concepts digestible and simple, they are able to cut through and inspire employees in the business to make a direct impact that adds value. I have always found Orange Squid to be professional, reliable and to consistently produce high quality work. It has been a pleasure working with them.”

“Astrid’s presentation on ‘Building a Highly Innovative Organisation and Culture’ to the principals of our Firm was very well received. She was engaging, enthusiastic and motivating – not an easy task, as the last speaker of the day. The presentation proved to be very insightful and most importantly included practical tools that could be applied in the workplace on a day-to-day basis.”

“The team was given the challenge of how the customer benefits of Coles Financial Services and flybuys could be aligned to create unparalleled value. To solve this, Mark and Astrid helped us uncover innovative synergies and then prioritise our next steps. Their approach was consultative and outcome focused. I highly recommend their work.”

“There are 2 types of consulting firms, those flattering your ego and those helping you address your most challenging issues. Orange Squid is one of the latter. The balance of capabilities and the dynamic between Astrid, Mark and Trish result in a surgical assessment of the challenges, a documented development of options and an innovative decision process. Always one step ahead, Orange Squid delivers the extra service and advice that will position your executive team in the best situation to perform.”

“Orange Squid provides a process which can empower people to solve material challenges within any organisation. With meticulous research and convergent/divergent lead thinking, the Orange Squid team can tap into a collective creative that breaks through group think and generates highly valuable outcomes.”